AuthorWrite something about yourself. No need to be fancy, just an overview. ArchivesCategories |
Back to Blog
They’re now making a comeback thanks to low-cost connected devices that can both display prices and detect stock levels. What Are Smart Shelves?Īs noted by Gillispie, smart shelves got their start in 1992 with electronic shelving labels. MORE FROM BIZTECH: A guide to predictive analytics in retail. The result: Store success at scale demands specific application rather than general adoption - from smart shelves to smart grocery carts, cashierless options and underlying infrastructure support. To deliver value, smart supermarkets must deliver both improved customer experience and enhanced corporate efficiency. “How do you send deals to customers in-store? How do you intercept customers’ planning process or give them personalized promotions?” Smart stores “still haven’t figured out how to effectively map consumers,” he says. Still, challenges remain, according to IBM Global Team Leader Bill Gillispie. “But what’s changed recently is the price point: Devices are cheaper and more cost-efficient - the juice is now worth the squeeze.” “IoT in supermarkets is really about associating sensor tech to things that are commonly used in the store,” says Jean-Michel Fally, digital strategy partner at IBM. Smart supermarkets use connected IoT devices to collect physical data, relay this information to digital platforms and help grocery store staff make better decisions.
0 Comments
Read More
Leave a Reply. |